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Non-smudge Drama

Air Gel came in a refreshed design targeting students. Conventional product ads no longer catch the attention of audience.

Speaking the language of youths, features of the pen is creatively shown through a K-drama story with the fitting soft mood and vibe.

Garnering over 1.7 mil views online, the video was well received with much positive feedback and engagement.

Non-smudge Drama

Air Gel came in a refreshed design targeting students. Conventional product ads no longer catch the attention of audience.

Speaking the language of youths, features of the pen is creatively shown through a K-drama story with the fitting soft mood and vibe.

Garnering over 1.7 mil views online, the video was well received with much positive feedback and engagement.

Result

1.7mil
Total Views
14K++
Total Likes
3K++
Total Shares
1.7mil
Total Views
14K++
Total Likes
3K++
Total Shares